Microsoft has won a high-profile technology industry battle with Google and Yahoo to invest in the social networking upstart Facebook.
My initial take:
Marketers will definitely be interested in Facebook users due to the treasure trove of information contained on the site. Imagine a getting a highly targeted and accurate pitch directed at you...advertisers can now "scrape" your postings and will be able to create a complete picture of your current lifestyle and personal tastes.
My initial take:
Marketers will definitely be interested in Facebook users due to the treasure trove of information contained on the site. Imagine a getting a highly targeted and accurate pitch directed at you...advertisers can now "scrape" your postings and will be able to create a complete picture of your current lifestyle and personal tastes.
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